Friday, October 2, 2015

The difficulties of reaching your readers


Let's face it. It's our one commonality. While I might prefer to write books that belong in the head rest, you might prefer to books from the right post. Finding those who prefer to read an author's style of writing is really hard and getting harder every day. 

At one time Facebook was a good means for sharing, but now they heavily restrict who gets to see your posts, unless you pay them, and even then you are not assured it will go to those who want to read your books.

Facebook parties became the rage for a while, but I think we burned out on them for the most part.

Street teams were created where those who love a particular author could actually participate in helping the author grow his or her readers and move up in the ranks.  But I feel guilty imposing on others, so I've never gone there.

And there are Newsletters promotions. I get a ton of these each day. Some of you select the one you like and discontinue the rest of them. But if you select Book Bub and nothing else, you'll probably never find new authors working their way up the ranks. Book bub is impossible for most authors to get on. So I am most grateful and loyal to Ereaders News Today, Robin Reads, eBook Soda, eBook Stage and others for their services.

They are the best link between author and their readers. Thus, I encourage all of you to check them out. 

If you are on a budget, this is a great way to discover new authors. The books are normally either 99 cents or free which gives you a chance to try them out. 

When you do find an author you love, let your friends know. It's made a huge difference in sales for me.

I have a newsletter which long ago was well read and a good way to relay info. Now, we've become so inundated with emails that most get deleted without opening. But still a few read it, so I'll keep letting you know when my books come out and of promotional price drops.

And lastly, there are my blogs where I share other's work and on occasion my own with you. I wish to do the latter today.

I want you know that 
Worst Week Ever
The funniest book I've ever written
is 99 cents from 10/1-7
for those in US and UK.
I've dropped the price to 99 rupees in India. I'll probably keep it there through all of October.

Available to KU Subscribers 

In addition, the last of my sci-fi series, The Multiverses is out.

I committed to publishing a book a month so you wouldn't have to wait years to get the entire series. It almost killed me, but I kept my promise.

An early reviewer agrees with me that I saved the best for the last. Even if you haven't checked out the rest of the series, you should read this one.

Available at Amazon
Free for KU Subscribers

That's all I've got to share at the moment. Have a great month!


  1. The books are wonderful! But I agree about the issues with promotion. Things go in cycles and what was popular yesterday will be overdone today. I do find that word of mouth is the best and once I find an author that I love, I tend to buy everything by that author.

    1. I agree, Melissa. Word of mouth sells best. I'm at my wit's end on how to reach a reading audience. I win awards, receive great reviews, but reaching readers remains the most difficult aspect of being a writer.

      Great article, Liza.

  2. I am 100% with you, Liza. I'm at wit's end trying to figure out how to reach readers. I had three books come out in June and only one of them is doing well, the boxed set, Crashing Into Love, and that's because seven of us have been promoting it plus we got on ERNT and got a Bookbub. Of the other two, the one out by my publisher is maybe doing better than the self-published one, but only marginally. I have no idea who reads my books and little time to explore ways to find them. My goal for the year was to publish a book every other month, but that got skewed in June, so now I'm struggling to get out a Christmas novella by December and wondering who will read it. Great article but unfortunate topic.

    1. I think we are all struggling to find our readers. I wonder if they are struggling to find us as well.

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    1. Just in case your curious why I removed these. They were identical to the comment above.

  5. Keep your chin up Liza and keep writing - your stories are great and they are giving somebody joy.

    1. Thanks Daryl. I just wish I had a better way to contact my readers to let them know when a new book comes out.


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